Development of a new online store and advertising launch for "Timotheus"

1. Client

👉 Timotheus.ua — a Ukrainian brand specializing in selling cases and accessories for smartphones, tablets, and laptops.

 

2. Task

👉 Create a modern and fast online store with a custom design that:

– is user-friendly and optimized for mobile devices,  
– loads quickly and ensures a high level of UX,  
– includes all integrations for orders, payments, and delivery,  
– delivers high performance both in advertising and SEO.

After launch, it was necessary to configure and launch an advertising campaign with further optimization.

 

3. Solution

Stage 1. Store development

– Created an individual modern design that highlights the brand’s style.  
– Optimized loading speed and mobile adaptation.  
– Implemented a convenient catalog and order system.  
– Integrated payment and delivery systems.

Stage 2. Advertising launch

– Set up Google Tag Manager, Google Analytics, and conversion tracking.  
– Launched Google Ads campaigns.  
– Gradually optimized campaigns to reduce conversion costs and improve performance.

Stage 3. Continuous improvement

– Made structural changes based on analytics data.  
– Improved SEO pages and increased organic traffic.  
– Tested UX solutions to increase conversion rates.

 

4. Result

– A new fast online store that works smoothly on all devices.  
– The ad campaign delivered results from day one, with continuous efficiency growth.  
– The number of SEO orders significantly increased.  
– Store conversion continues to grow thanks to ongoing improvements and optimization.

 

5. Figures

📈 Significant conversion growth after launching the new store  
📈 SEO orders — stable month-over-month growth  
📈 Optimized advertising — reduced cost per conversion

👉 Live website: timotheus.ua

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